This talk will focus more on the delivery aspects of sending lots of email while including some basic configuration for Linux, Rails, & Postfix.
How to send lots of email and not look like spam.
What You Don't Know About Sending Email
Most People Who Send Lots of Email, are Sending Spam.
Make Sure You're not Sending Spam
Make Sure the Gatekeepers you're Sending to Know Who You Are
Make Sure You're Using the Right Tools for the Job
Gather Feedback From the People You are Sending to, and Act on it
How to comfortably forget most of what I said here (except for the not sending spam part)
Helpful Links
Shot by Just Shoot Me Digital - http://www.jsmdigital.co.za/
Music is Coma's U Dub by Nokom electro - http://www.jamendo.com/en/track/39238/coma-s-u-dub